You probably know us through these awesome brands – across the Nordics


Denmark’s most experienced supplier of white goods

With more than 80 stores in Denmark and Norway, Skousen is a leading supplier of white goods. In Skousen, we have sold home appliances for more than 60 years – we know what we are talking about.

Skousen has been part of Whiteaway Group since 2011.


Fråga tretti först

In Sweden, Tretti is the preferred white goods supplier for anyone in need of expert advice before, during, and after a purchase.

It can be difficult to find in the appliance jungle. Are “standard measurements” right for you? How much does energy class actually matter? Sliding rails or fixed hinges? – Ask Tretti first!

Tretti has been part of Whiteaway Group since 2014.


We take it personal

Whiteaway is the first pure-online supplier of white goods and home appliances in Denmark.

We give you the opportunity to make the right purchase at your own pace, and should you need help along the way, our competent white goods experts are available by phone, e-mail and chat

Whiteaway was founded in 2003.